Placemakers were looking for a way to promote their sponsorship of Hayden Paddon and give fans the opportunity to ride shotgun with him around a rally track. Rideshotgun was a mobile and desktop game where participants tried to match the reflexes of Hayden’s driving across 3 stages. The person with the highest score on the leaderboard at the end of the competition won the prize.
Placemakers, J. Walter Thompson, Digital Producer
Delphine Perret - Digtal Designer, Thi Senaratne - Full-Stack Developer, Anna Markova - Full-Stack Developer